Before your first website: five answers that save time
Prepare your offer, audience, content and the customer’s next step. A clear brief is more useful than a list of visual effects.
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Articles
30 articles
An AI-built website: what gets faster and what still needs checking
AI can accelerate a first website draft. The offer, facts, forms and security still need human verification.
What does a website cost after launch? Look beyond the first offer
Separate website creation from hosting, domains, licences and ongoing help. Compare the initial cost with the following year.
Your local business on Google: useful information without shortcuts
Prepare an accurate profile, a clear website and consistent contact details. Start by checking whether your business is eligible.
Search Console: your first checks after launching a website
Check ownership, page discovery and appearances in Google. Read the signals without expecting immediate or guaranteed indexing.
Cookies and consent: a choice visitors can understand
Inventory website tools, explain their purposes and check acceptance, refusal and withdrawal. A banner alone does not solve everything.
Analytics for a small business: start with questions, not charts
Measure a few useful actions and avoid personal information. A click, an enquiry and a sale are different outcomes.
When your website has a problem: communicate without overpromising
Explain what is affected, what you know and when you will update people. Separate technical recovery from customer communication.
Online payments without collecting card details yourself
A processor-hosted checkout can reduce exposure to card data. Check the integration, payment confirmation and remaining responsibilities.